The following case study gives an in-depth look at how VisiPak packaging from Sinclair & Rush has been employed by alternative fashion brand Ed Hardy to promote their latest fragrance launch.
The Ed Hardy Brand produced two new fragrances in 2015, one for men and one for women, each with an incredibly unique visual characteristic, whereby the contents of the bottles both displayed two different coloured immiscible liquids, with the intention for them not to be mixed. This was designed as a fundamental selling point to help their product stand out from their competitors.
The 'Love Is' brand in its distinctive bottle (left); packaged inside a VisiPak Tube (centre) to clearly display the bottle design that the brand is now synonymous with. This is mirrored in the men’s fragrance packaging design (right).
The staff at Sinclair & Rush are warm, friendly and very helpful. They maintain a reliable service, delivering good quality products whilst offering competitive market prices.
Jenny, Professional Buyer
I would strongly recommend S&R to anyone looking for someone to manufacture plastic parts, from both a development and service prospective.
We are very grateful to Allan and the team at Sinclair & Rush for the tremendous support. Thank you to all those who have donated. We are so grateful for the support we’ve received and look forward to continuing our work together for many more years to come.
Debbie Cameron, head of development & fundraising, Fields of Life
I just wanted to inform you that your staff member Melissa West was the most diligent worker. Helping me get exactly what I needed and making sure everything was perfect. She seems to really care about doing the best job you can and she also check back with me to see if I receive my product that everything is okay.
Kathy, Business Owner
Thanks to all of you who took part yesterday who correctly guessed the image was an Extrusion Machine!18 January 2019
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