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Supplier of Plastic, Rubber & Foam Component Parts since 1950

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The following case study gives an in-depth look at how VisiPak packaging from Sinclair & Rush has been employed by alternative fashion brand Ed Hardy to promote their latest fragrance launch.

The Ed Hardy Brand produced two new fragrances in 2015, one for men and one for women, each with an incredibly unique visual characteristic, whereby the contents of the bottles both displayed two different coloured immiscible liquids, with the intention for them not to be mixed. This was designed as a fundamental selling point to help their product stand out from their competitors.

The 'Love Is' brand in its distinctive bottle (left); packaged inside a VisiPak Tube (centre) to clearly display the bottle design that the brand is now synonymous with. This is mirrored in the men’s fragrance packaging design (right).

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Next up in our '60 seconds with' series, meet Joey from our Sales Team!

14 March 2019

We pride ourselves in offering a personalised service to our customers. When you purchase from us, you'll get a per… https://t.co/ekImq1Fp2u

13 March 2019

A fantastic testimonial for Ryan in our Sales Team from one of our customers. Why not give our Sales Team on 01634… https://t.co/0udFlDuciR

12 March 2019

Thanks to everyone who took a guess the other day, the correct answer is our 'VisiPak' Clear Packaging Tubes! Call… https://t.co/g6ESDeZJTz

11 March 2019

It's our favourite game...Guess the Product?

08 March 2019
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